Pencil & Paper
2 UX Designers
The Wood Shop
The Wood Shop is a Tallahassee, Florida-based barbershop that is aiming to be a social impact venture aimed at creating a safe space for the residents of this college town.
UX Designer, focused on designing and developing an initial touchpoint website for clients through usability testing and creative collaboration for UI components.
PROBLEM: prospective clients need to be able to learn about the shop in order to feel comfortable booking an appointment.
For this project, my task was to design a website for clients to learn more about the barbershop's leadership and values, get an intro to the Wood Shop brand, and book an appointment.
visit the website at:
Not enough time for design and development;
Website integration information wasn't available
No content or visual assets
No business plan; no company-specific information to inform design decision and overall business strategy
Researched local barbershops in the Tallahassee area and their sites were comprehensive -- about, meet the barbers, contact us, location/ address, list of prices and services, photo gallery, social media.
ALL barbershops outsourced booking systems.
EGO FOR MEN
Book Online button
Prices and Services
Meet the team
URBAN TRIMS BARBERSHOP
Once I understood of what was needed to include into our website for our users, I then started building out wireframes.
The purpose was creating screens that had an easy-to-navigate experience without going on the search, as well as a clean layout for each section of the website.
The Wood Shop logo in the left corner for branding. The nav bar includes all of the sections for the website.
'Book Now' button available in top right corner, in case the user doesn't have time to scroll.
Big hero page to welcome and showcase a glimpse of the vibe this shop will represent.
Short blurb from the CEO to make it more welcoming.
A list of services and prices was a must from the research.
'Team' section for users to be familiar with the barbers and their work by browsing their social media.
'Gallery' shows off the barbers' work as well as portray the shops brand.
'Contact us' section contains address, location inside the mall, phone number, and their social media.
Using colors of the logo, we branded a color palette that deemed fit for this website.
Also, given the time constraints, I designed a hi-fidelity product to use for our use case scenarios.
I wanted to create an experience where the users interacted with the product and see their natural movements.
Interviewed individuals who currently frequent a barber/ barbershop.
Men & Women